Are You:

   Losing too many sales to your competitors?  

   Constantly focusing with your salespeople on creating urgency?  

   Relying more on “selling” than “relating”   with minimal results?  

   Questioning whether your sales success is   due more to the economy than to your sales expertise?

       
If you’ve answered  “yes” to any of the above questions, Selling Smart could help you reach new sales records.  As a national sales consulting and training firm, we work with builders and their associates to improve sales performance and company profitability.  We know that your long-term success can’t be dependent on the whims of the economic climate and that your salespeople can make or break a sale in the blink of an eye.

It’s time to begin your journey toward being and remaining #1 in the new home building industry.  Take the guessing out of whether you’ll make your projections.  Put the right sales principles and practices into place and watch your closing ratios rise as your staffing turnover falls.

Kathy Maixner, new home building consultant and trainer, has been there and done that!  As a new home sales specialist, she worked with a custom builder in the Southwest, setting home-selling records!  Her forthright approach to building rapport, creating urgency, and increasing profitability, have helped her clients to realize revenue jumps, regardless of the economic climate.  She holds a Master’s Degree in Communication Studies and has received numerous awards for top sales achievement.

  Hiring the Right People RIGHT from the Start: 

    -  Interviewing

    -  Assessments

    -  Applicant Evaluations & Recommendations

  Long-Term Customer Acquisition Strategies

  On-site Sales Mentoring

  Management/Employee Coaching

  Sales Tracking and Goal Setting

  Builder Profitability Planning

  How to Make or Break a “Greet”

  The Essence of Rapport Building

    -  Attentiveness

    -  Perceptiveness

    -  Responsiveness  

  Relating to the Buyer’s “Buying”Style

  Creating Urgency in the Hesitant Buyer

  Understanding Buyers’ “Needs” vs. “Wants”

  Designing an Effective Needs Assessment Tool

  Features/Benefits:  Customizing the
     Presentation Process

  Strategies to Welcome and Handle Objections

  Closing More:  Allowing New Home Buyers to
     Close Themselves!